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The marketing landscape is constantly evolving. Every day there are new methods that allow brands and artists to effectively engage with their audience. My associates and I prioritize staying abreast of new trends in the market which allow our clients to get an edge in their marketing efforts.
Ultimately, it’s not about just doing anything, it’s about doing the right thing. We work to understand the entire scope of a brand, assessing your current positioning, which allows us to recommend the appropriate strategy and implement them efficiently. For the client, it’s important to understand points. 1. The main objective should not be to chase publicity or press. The goal is to build a solid foundation by finding and growing your audience. This maximizes all other efforts. 2. We work hard but the client must be diligent in their efforts as well. Hiring a consultant or agency is not where your work ends, but where it truly begins. |
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+ Common Questions
1. Can I pay you to get my music or brand on websites like Complex, Fader, XXL, etc?
Absolutely NOT. Neither I nor my associates accept payments to guarantee you posts anywhere. You can set up a consultation and we can craft a plan that is uniquely geared toward your brand. See point #1 in the above section. I know the thought of getting a big look very quickly is enticing but it's not realistic and building organically pays the most dividends. Anyone who tells you otherwise is either is misinformed or not your friend. Worst case scenario, anyone who guarantees this to you is trying to take your money. That isn't how media works. The only alternative would be reaching out to the publications corporate offices directly and paying for advertising.
2. What if I’m not interested in a full marketing campaign and only need help short-term help?
That's perfectly fine. Let me know exactly what you're looking for and if I can't help I'll gladly recommend you to who can. Check out the services page HERE.
3. How much are your services?
Short-term or one-off services have fixed rates which I can gladly share upon request but long term campaign prices vary. This is because every artist and brand is different. To put it simply, you may want or require items but someone may not require the same. Outlining a campaign involves understanding your goals and assessing the current positioning of your brand to create a strategy that is uniquely tailored to you. Therefore, these rates are different for each client.
4. Can you help me get my music played on the radio?
I can’t but I can refer you to reputable radio promo personnel that can help you.
5. Can I pay you to get me on placed onto official Spotify, TIDAL and Apple Music playlists?
No, I can’t but I can recommend you to qualified retail sales professionals who can pitch your material.
6. Can I make partial payments for services?
A deposit is required for the creation of promotional items including interactive EPKs, one sheets, press releases, etc. Full payment is required for all other services unless a retainer agreement has been reached.
7. I’m shopping for a record deal, can you walk me into labels and help me secure meetings?
No, I personally cannot. I would advise against looking for a deal to kickstart your career in 2021 because having an audience is the biggest leverage.
Absolutely NOT. Neither I nor my associates accept payments to guarantee you posts anywhere. You can set up a consultation and we can craft a plan that is uniquely geared toward your brand. See point #1 in the above section. I know the thought of getting a big look very quickly is enticing but it's not realistic and building organically pays the most dividends. Anyone who tells you otherwise is either is misinformed or not your friend. Worst case scenario, anyone who guarantees this to you is trying to take your money. That isn't how media works. The only alternative would be reaching out to the publications corporate offices directly and paying for advertising.
2. What if I’m not interested in a full marketing campaign and only need help short-term help?
That's perfectly fine. Let me know exactly what you're looking for and if I can't help I'll gladly recommend you to who can. Check out the services page HERE.
3. How much are your services?
Short-term or one-off services have fixed rates which I can gladly share upon request but long term campaign prices vary. This is because every artist and brand is different. To put it simply, you may want or require items but someone may not require the same. Outlining a campaign involves understanding your goals and assessing the current positioning of your brand to create a strategy that is uniquely tailored to you. Therefore, these rates are different for each client.
4. Can you help me get my music played on the radio?
I can’t but I can refer you to reputable radio promo personnel that can help you.
5. Can I pay you to get me on placed onto official Spotify, TIDAL and Apple Music playlists?
No, I can’t but I can recommend you to qualified retail sales professionals who can pitch your material.
6. Can I make partial payments for services?
A deposit is required for the creation of promotional items including interactive EPKs, one sheets, press releases, etc. Full payment is required for all other services unless a retainer agreement has been reached.
7. I’m shopping for a record deal, can you walk me into labels and help me secure meetings?
No, I personally cannot. I would advise against looking for a deal to kickstart your career in 2021 because having an audience is the biggest leverage.
+ Consultation
I don't know everything and I don't assume everyone knows the same things I do. So I wanted to add some context as to what consulting is.
"Consultants are paid to share their expertise and knowledge to help businesses attain goals and solve problems. …While there are no degree requirements for a consultant, they do need to have vast knowledge and experience in a particular field. In addition to expertise, a consultant should have a track record of past accomplishments. Individuals with higher levels of education and experience will generally receive greater compensation for their services. Consulting is a broad area of interest, and, from businesses to personal services, there's a consulting opportunity for practically every industry." - Study.com For more information click HERE
8A. What about if I'm not releasing any music soon but I just have some general questions.
8B. I'm preparing to release a single/project and I just have some general questions about how I should proceed.
Yes, I'm open to any and all questions.
9. My team and I are in talks with a few (record labels, distribution & publishing companies) and we’re unsure about how to proceed. Can you offer any advice?
Yes I can, and if your questions are above my pay grade, I'd be happy to recommend you to someone who can better assist you.
10. I’m just starting to put my music together and I need help. Can you connect me with the appropriate producers and/or A&Rs?
Can you recommend quality recording engineers, video directors + editors, graphic designers for artwork?
Yes, of course. I have an extensive network of creative professionals in my database located across the U.S. and will do my best to connect you with who I feel best fits your artistic direction.
8B. I'm preparing to release a single/project and I just have some general questions about how I should proceed.
Yes, I'm open to any and all questions.
9. My team and I are in talks with a few (record labels, distribution & publishing companies) and we’re unsure about how to proceed. Can you offer any advice?
Yes I can, and if your questions are above my pay grade, I'd be happy to recommend you to someone who can better assist you.
10. I’m just starting to put my music together and I need help. Can you connect me with the appropriate producers and/or A&Rs?
Can you recommend quality recording engineers, video directors + editors, graphic designers for artwork?
Yes, of course. I have an extensive network of creative professionals in my database located across the U.S. and will do my best to connect you with who I feel best fits your artistic direction.
+ Refund Policy
Promotional Materials
If you are unsatisfied with the creation of promotional items including EPKs, one sheets, press releases, etc, you will receive a full refund if requested within 7 days from the date service was delivered to you. Refund will be processed and issued with 5 days of request.
Short-Term or A La Carte services
For short-term services yielding finite results that are not delivered or partially delivered, you will receive a full refund. Refunds will be processed and delivered within 30 days of request.
Campaigns
For a campaign, if a specific service within the campaign is not delivered, you will be refunded the full amount for that particular service. Refunds will be processed and delivered within 30 days of request.
Note:
If you are unsatisfied with the creation of promotional items including EPKs, one sheets, press releases, etc, you will receive a full refund if requested within 7 days from the date service was delivered to you. Refund will be processed and issued with 5 days of request.
Short-Term or A La Carte services
For short-term services yielding finite results that are not delivered or partially delivered, you will receive a full refund. Refunds will be processed and delivered within 30 days of request.
Campaigns
For a campaign, if a specific service within the campaign is not delivered, you will be refunded the full amount for that particular service. Refunds will be processed and delivered within 30 days of request.
Note:
- In order to complete refund on services rendered, a written statement and proof of a complete purchase must be made.
- For all refunds to be processed and issued, the original invoice must be paid in full within 7 days from the sent date listed on invoice.
- Prior to payment of invoice, please have all necessary deliverables ready and available for use.
- There are no refunds for consultation services.
- All KPIs will be communicated to client prior to service written and verbally.
+ Things To Know
- I reserve the right to not accept any potential client at my own discretion.
- One of my core competencies is transparency. I always provide KPIs, realistic expectations and communicate them verbally and written. This way the client knows what to expect of me and what I expect of them.
- I don’t always work solo. I have a network of professionals that I collaborate with as needed based on the needs of the client or requirements of the project.
- Anyone who is outside of my network of collaborators that I may recommend you to can choose to accept or deny you as a client at their own discretion.
- If all necessary deliverables for service are not available upon initial payment, the client will immediately be refunded and the project will be cancelled.
- Free Advice: Prior to spending any money, I encourage you to do thorough research on whom you’re potentially going into business with. Doing thorough research and vetting doesn’t mean relying strictly on word of mouth (which can be convoluted at times), but you should do your own digging online to ensure that your funds and project is in the right hands. This should apply to everyone, including me. Never hesitate to ask any business or freelancer for case studies or results from previous clients. Anyone who is worth their weight would not have any problems providing you with this information or answering any of your questions.
Get In Touch
EMAIL / [email protected]
Feel free to contact me for any general inquiries.
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